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Arber

Retail trade mark represented by a mono brand retail chain in Ukraine (55 monobrend stores in 20 cities) and Russia (Moscow) offering classical men’s clothing for work and leisure.

Brand positioning – contemporary classical, European quality clothes for accomplished professionals, which emphasize their owner’s taste and individuality. Arber product is a combination of impeccable style and quality with price.

Arber is an umbrella retail brand offering three sub-brands in one 70­-150 sq.m. retail format: high quality tailored clothing brand Gregory Arber, middle segment business apparel brand Arber and medium priced casual clothing brand J&A. The trademark’s wide assortment range allows for substantial flexibility in reacting to the specifics of customer demand depending on the region and store size.

Not unduly pretentious on the outside, but very carefully detailed and crafted on the inside, Arber is a distinct, recognizable brand of classical men’s clothing. The distinguishing characteristic of the Arber brand is the unique approach we use to the design and construction of men’s jacket – the key element of men’s wardrobe. As a result, Arber suits have an excellent fit, which sets them apart from the products offered by competitive brands.

Arber clothing gives its owner internal confidence in his external Appearance. The combination of model styles, fabric design and quality, decorative elements and quality of work with price make our offer balanced and highly demanded. Arber – quality is always much higher than priceAll of the Arber stores, which are currently more than 50 in number, are operated according to the unified retail standards and clearly convey the brands positioning and communication strategy. Centralized inventory control based on the principles of category management and modern IT system allow the retail network to achieve significantly higher then average performance indicators for the industry. Arber retail trademark has reached very stable position in the competitive environment as is evidenced by its high recognition among the target audience and wide acceptance as an innovative retail concept, which has no analogies in Eastern Europe.

  
  
 
   
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